Saturday, November 20, 2010

Ha llegado la Navidad / Christmas is here (I)



"You know when the holidays are here. Share in the taste of the season"

The launch of their holiday drinks and their signature red cups

Client: Starbucks
Agency: BBDO New York
Production Company: Epoch Films & Rattling Stick
Date Uploaded: 2010-11-19
Director(s): Danny Kleinman
Group Head: Linda Honan
Copywriter: Laddie Peterson
Art Director: Danilo Boer
Producer: Becky Burkhard
DoP: Carl Nilsson
Editor: Framestone
Editor: Steve Gandolfi
Music + Sound Production: Rani Vaz
Account manager: Jeff Prince
Account manager: Melissa Barnes
Country: United States of America
Edit house: Cut & Run
VFX: Mary Butler (Framestone)
Visual Producer: James Razzall (Framestone)

Sunday, November 14, 2010

I'm lovin it (III)



No need for words
No necesita palabras.
Simple, claro, divertido.


"Love free Wi-Fi"

Advertising Agency: DDB Sydney, Australia
Executive Creative Director: Matt Eastwood
Creative Group Head: Adam Rose
Art Director: Matt Knapp
Copywriter: John Downing

I'm lovin it (II)

"Rescue for hungry people. 24h."

"Rescate para personas hambrientas. 24h."

Advertising Agency: DDB Helsinki, Finland
Creative Directors: Jukka Mannio, Vesa Tujunen
Art Director: Jukka Mannio
Copywriter: Vesa Tujunen
Photographer: Joonas Antikainen / Left & Right
Retoucher: Antti Salminen

Released: September 2010

I'm lovin it (I)

"A sandwich for experts."
"Un sandwich para expertos"

Released: October 2010
Advertising Agency: DDB, Budapest, Hungary
Creative Director: Péter Tordai
Art Directors: Guilherme Somensato, Rodrigo Fernandes
Copywriters: Giovanni Pintaude, László Hevesi
Photographer: Tamás Váradi

PILOT Water resistant pen


Cute!!
SPANISH AGENCY!!!

Brand: Pilot Water resistant pen
Advertising Agency: Grey, Barcelona, Spain
Art Directors: Jose Miguel Tortajada, Oscar Amodia, Dani Páez
Copywriters: Jürgen Krieger, Joan Mas, Luke Sholer
Photographer: David Barra

Released: July 2010

Pedrestrian crossing


Great outdoor ad!!

Advertising Agency: TBWA Switzerland
Creative Directors: Michael Kathe, Martin Friedlin
Copywriter: Michael Kathe
Art Director: Dominique Magnusson
Art Buying: Christina Hengstmann
Account Mng.: Guido Zehnder

Self- Medication


Simple and effective, just an ingenious image and a question: “Can you treat yourself better than your doctor?”

This print ad, promoted the ‘Patient Welfare Program’ organized by the Patil Hospital in New Mumbai, India. This program aimed to educate patients, attendants, pharmacists, para-medical staff and the general public on various issues including self medication. The ad work was highly successful in catching the attention and generating awareness on the importance of consulting a doctor before taking any medication.

Advertising Agency: R&P Advertising and Media Communication, New Mumbai, India
Creative Directors:
Abhay Patkar, Nitin Rajapurkar
Art Director:
Abhay Patkar
Copywriter:
Nitin Rajapurkar
Additional credits:
Sanjay kelaskar


Saturday, November 13, 2010

UNICEF: Apaga la tele / Turn off the T.V



“See what you can switch on, when the screen is off.”

Don't miss the great things of life, we lose so much time staring at the T.V.
No te pierdas los placeres de la vida, perdemos tanto tiempo mirando la televisión...

Agency: Lowe, Jakarta, Indonesia
Executive Creative Director: Din Sumedi
Creative Director: Ferly Novriadi
Art Director: Tania Huiny
Copywriter: Ferly Novriadi
Retoucher: Alexander Loppies
Photographer: Anton Ismael

Via (adsoftheworld)

Gold's Gym

“What you leave out of Twitter/Messenger, put it into Gold’s Gym.”

" Lo que no pusiste en Messenger, ponélo en Gold's Gym"

"Lo que no te entró en twitter, que entre en Gold's Gym"

Agency : Jotabequ Grey, San José, Costa Rica

Creative Directors : Alexander Obando, Andrei Bonilla

Art Director / Copywriter : Alexander Obando

Photographer : Noelia Badilla

Published : November 2009

Via [ copyranter ]

LOCTITE: SUPER COLA 3


" Once you put glue it's forever"
Ojalá fuese así de fácil....

Friday, November 12, 2010

Clarifying: is not a Volkswagen Commercial

Known as one of the most racist TV commercials. It was never shown on television, but it became a viral video and was spread all over the world. Later, it was discovered that the spot had nothing to do with the automobile manufacturer, as Paul Buckett, the spokesman of Volkswagen declared. It was found that the video was created by two British advertising creatives, Dan Brooks and Lee Ford, who affirmed that they made the video for self-promotion and that they had no intention of showing it to the public.

Never intended for public consumption

Creatives: Dan Brooks, Lee Ford

Director: Stuart Fryer

Volkswagen took legal action against the video creators



Thursday, November 11, 2010

Google: Parisian Love

Simple, smart and powerful



Shown in the Superbowl on February 2010, the TV commercial of this well-known search engine suddenly became the favorite of the audience, and with this success also came several parodies of the original spot. This commercial helped Google reinforce its brand. We all know that Google is already a successful brand that probably does not need to make advertising, but in that moment maybe it was a good answer to the pressure that they were receiving from Bing and the big amount that Windows invested in advertising this new searche engine. But the real story is that it was not supposed to be a commercial, this video, as well as other similar ones, was already posted on YouTube 3 months before the Superbowl, but they like it so much that they decided to share it with the big audience.

Here, 2 similar videos:





Google: Parisian Love

Advertising Agency: Google Creative Lab, USA

Prod Company: 1stAveMachine

Director: Aaron Duffy

EPs: Serge Patzak, Sam Penfield

Producers: John Burger, Crystal Campbell

Head of Creative Development: Claire Mitchell

Concept Art: Carlos Ancalmo

AE Artists: Joon Park, John Stanch, John Loughlin, Will Decker, Anthony Serriano, WeiTo Chow

Music: Analogue Muse

EP: Alan Zahn

Composer: Jeremy Turner

Sound Design: Analogue Muse

Sound Designers: Geoff Strasser, Nick Cipriano

Producers: Alan Zahn, Jeremy Turner

Audio Post: Muse Mix

Mixer: Nick Cipriano

Aired: February 2010